Job description
Senior Transformation Manager - BD & Marketing (6475)
As one of the UK’s leading law firms, we’re here for the people and businesses who rely on us at life’s important moments - made possible by our colleagues who bring the expertise, judgement and care that makes the difference.
Our colleagues bring Irwin Mitchell to life every day, so it matters that you feel valued from the very first day and are trusted with the responsibility, in the right culture, to do the best work of your careers. Everyone’s path here is different, but we share a desire to help our business make a real impact.
Where possible we will support our colleagues to work in a way that works for them, for us and most importantly our clients. Please speak to a member of our Recruitment and Onboarding team for more information.
Your Role
You'll be responsible for driving the transformation, governance and ongoing development of our core Business Development and Marketing platforms. Acting as a strategic partner to the business, you'll help define how client and prospect information moves through our technology ecosystem, ensuring consistency, efficiency and scalability across multiple platforms. You'll develop a panoramic view of the end-to-end lead management and client acquisition journey, working across key platforms including:
- Microsoft Dynamics CRM
- Peppermint CRM
- Contact Centre platforms
- Matter Management systems
A key initial focus will be the transformation and standardisation of lead management processes, creating a strong foundation for future automation and AI-driven capabilities. You'll also contribute to wider strategic initiatives including CRM integration, reporting and data transformation programmes
What You'll Be Doing
- Leading transformation initiatives across our BD & Marketing technology platforms.
- Defining and delivering the strategic roadmap for platform standardisation and improvement.
- Establishing governance frameworks, processes and operating models across multiple interconnected systems.
- Gathering and translating business requirements into effective technology solutions and process improvements.
- Working closely with Business Development, Marketing, Technology, Operations and Data teams to align platform capabilities with business objectives.
- Driving improvements in lead management, client relationship management and reporting capabilities.
- Developing strategies to improve user adoption, engagement and business value from our technology investments.
- Identifying opportunities for automation, innovation and future AI-enabled solutions.
- Improving data quality, platform integration, governance and reporting capabilities.
- Monitoring platform performance and benefits realisation, providing insight and recommendations to senior stakeholders.
- Acting as a trusted advisor to senior leadership on platform strategy and transformation priorities.
We're looking for a commercially minded transformation professional who combines strong technical understanding with excellent stakeholder engagement skills and a passion for driving meaningful change.
You'll Have:
- Significant experience operating as a CRM Product Owner, Transformation Lead, Product Manager or similar role within a complex organisation.
- Strong experience working with Microsoft Dynamics 365 and wider CRM technologies.
- A proven track record of delivering CRM, digital or business transformation programmes.
- Experience establishing governance, business processes and operating models across enterprise platforms.
- Strong understanding of lead management, customer journeys, reporting and data flows.
- Experience gathering complex business requirements and translating them into practical solutions.
- Excellent stakeholder management skills, with the ability to influence and challenge at senior levels.
- Strong analytical, problem-solving and decision-making capabilities.
- A continuous improvement mindset with a passion for learning and innovation.
Ideally You'll Also Have:
- Experience with Peppermint CRM, Power BI and the Microsoft Power Platform.
- Exposure to automation, AI or digital innovation programmes.
- Experience within professional services, legal services or another complex client-centric environment.
- Experience supporting enterprise reporting, data or CRM integration initiatives.
Benefits
- 25 days' holiday as standard, rising to 28 days depending on role level, plus bank holidays and the option to purchase additional leave.
- Opportunities to share in our success through annual pay and bonus review processes for eligible colleagues.
- Health and wellbeing support, including Westfield Health and Digital GP access.
- Competitive pension arrangements to help you plan for the future.
- Two paid volunteering days every year to support causes that matter to you.
- Access to a range of colleague discounts and lifestyle benefits to support you both inside and outside of work.
We also offer a wide range of well-being initiatives to encourage positive mental health both in and out of the workplace and to make sure you’re fully supported.
In 2026, Irwin Mitchell was recognised in the Sunday Times Best Places to Work guide and was the only law firm included in the 'Very Big' organisation category
Our responsible business programmes are fundamental to who we are and our purpose. We’re committed to being a diverse and inclusive workplace where our colleagues can flourish, and we have established a number of inclusion network groups across our business to support this aim.
Our commitment to Social Responsibility, community investment activity and tackling climate change is a fundamental part of who we are. It’s made up of four strands: Our People, Our Community, Our Environment and Our Pro Bono.
We want every candidate to have a positive, fair and transparent recruitment experience. If you require any support or reasonable adjustments throughout the recruitment process, please speak to a member of our Recruitment & Onboarding team or contact Recruitment@IrwinMitchell.com
Artificial Intelligence (AI) is becoming an increasingly common part of modern working life. If you choose to use AI tools as part of your application or interview preparation, please review our AI in Recruitment Candidate Guidance https://careers.irwinmitchell.com/file/downloadfile/AIcandidate/PDF
As part of joining the Irwin Mitchell Group, all successful applicants are required to complete our employment screening process. We carry out pre employment screening to establish your eligibility to work in the UK, and understand any criminal records or adverse financial history.
Our onboarding processes are designed to help us maintain the high standards of trust, integrity and professionalism expected by our colleagues, to protect the interests of the Group, clients, partners and other stakeholders.
Checks are conducted by trusted 3rd parties and the employment screening process will fully comply with Data Protection and other applicable laws.
Irwin Mitchell LLP is an equal opportunity employer.
- Sub-Department:Business Development & Marketing
- Sub-Division:Business Development & Marketing
- Company:IM LLP
- Working Hours:Full Time
- Vacancy Type:Permanent
- :Birmingham, Flexible, Leeds, Manchester, Sheffield
- Salary:Competitive



